Northern Ireland’s world-class golf and superb luxury tourism offering was promoted to top German tour operators last week (25 th April) – at Tourism Ireland’s first ever golf and luxury
workshop in Frankfurt.
Five (5) golf and luxury tourism businesses from Northern Ireland connected with the German tour operators during a series of one-to-one meetings and networking sessions – which provided a valuable opportunity for the businesses to showcase and sell their products and services and help secure a greater share of the tour operators’ future business.
Nadine Lehmann, Tourism Ireland’s Manager Germany, said: “We were delighted that these key German tour operators took the time to come and meet with our golf and luxury partners from Northern Ireland in Frankfurt. Our aim was to highlight our world-class golf and superb luxury tourism offering to the influential German tour operators and to help secure a greater share of their
business in 2024 and beyond.”
Germany is the third-largest source of visitors to the island of Ireland and one of the largest outbound travel markets in the world.
