Specialist operator Caria Golf Holidays has appointed The Travel Rep to represent the niche tour operator to the UK travel industry and to be the public face of the company at all trade events. Directors Paul Cowley and Sharon Rowarth of The Travel Rep will work closely with the trade in order to develop and maintain a strong working relationship with travel agents and to drive awareness and sales for this new, innovative product.
Paul Cowley said, “I believe Caria Golf Holidays has a fantastic opportunity, as there is a real gap in the UK
market for a Specialist Golf Tour Operator. Initial sales have been to Belek, the purpose built 5 star golf resort in Turkey, and team in Antalya all bring a wealth of golfing experience with them. This knowledge has been the driver behind the expansion into new markets for winter 2022/23,”
Cowley continued, “with the tourism sector recovering it is the perfect opportunity to introduce a brand with a new product to key trade partners. It is also really refreshing to be working with an operator that values travel agencies and is keen to increase their capacity and work more closely with the trade.” Travel Agents will have access to specific product training and marketing support and can book via the website where there is an agent log-in.
Caria Golf Holidays offers golf packages to Spain, Portugal, Dubai, Cyprus, Morocco as well as Turkey and is currently looking at expanding the destination collection for 2023 and beyond.
Every course has been personally chosen by the Golf Director, former European Tour player Simon Wakefield, to ensure that every holiday meets the golfers exacting demands. The award winning technology behind the Caria Golf product means that all aspects can be included with the flexibility to include the actual holiday, with unlimited rounds of golf and tee times, all covered under the Caria Golf ATOL.
