Renowned hotel brand Sunlife, made up of four luxury hotels in Mauritius: five-star Sugar Beach, five-star Long Beach, four-star La Pirogue, four-star Ambre and Ile aux Cerfs Leisure Island & Golf Club, has announced the appointment of Beth Lewis as Sales & Marketing Manager for the UK, Ireland & Scandinavia.
Reporting to Lisa Balsom, Director of Sales & Marketing UK, Ireland & Scandinavia, Beth will play a crucial role in supporting Sunlife in the UK travel market, a key sector for the hotel brand. She will be responsible for implementing effective sales strategies, driving revenue growth and establishing strong relationships with clients and partners for the business.
Beth joins Sunlife having previously worked at Trailfinders for over 4 years following graduating from the University of Exeter. Beth began her career as a Travel Consultant before moving into the Product Department as a Product Executive. She was promoted to Product Manager and has worked extensively on Trailfinders’ Indian Ocean programme. She will bring an in-depth knowledge of the region to the role with Sunlife.
Commenting on the appointment, Lisa Balsom, Director of Sales & Marketing UK, Ireland & Scandinavia for Sunlife, said: “We’re delighted to welcome Beth to the Sunlife team. She brings a
wealth of experience and knowledge of the Indian Ocean to the role and will be able to help us reach key target UK consumers through trade relations. Sunlife has four fantastic properties in Mauritius as well as Île aux Cerfs Leisure Island & Golf Club, a private island and one of the world’s top golf courses, and Beth’s experience will help us further share the Sunlife resorts’ portfolio.”
Beth Lewis added: “I am thrilled to be joining the Sunlife team and be part of growing the success of Sunlife and its’ resorts. During my time as a Product Manager for the Indian Ocean I grew an in-depth knowledge of the Mauritian tourism market and have a proven track record of identifying the commercial tools best used to grow room nights and therefore maximise revenue with long term sustained success.”
