Boutique luxury cruise line SeaDream Yacht Club has named Kari Tarnowski as its new Vice President of Marketing. Tarnowski will head up all of SeaDream Yacht Club’s marketing efforts globally, including digital, advertising and brand positioning, as well as the company’s global marketing strategy development and execution.
“We’re thrilled to welcome Kari to the SeaDream Family. Kari’s extensive background and proven track record of success with luxury brands and the cruise industry makes her a perfect fit for our team and the SeaDream brand,” said Andreas Brynestad of SeaDream Yacht Club.
Tarnowski brings more than 30 years of cruise and travel industry experience in marketing, brand, revenue management, sales and reservations.
Over the past two decades, she has held senior marketing roles at companies such as Crystal Cruises, Regent Seven Seas Cruises and Silversea, and was also part of the launch team for Hotels.com in 2002.
“I am truly excited to join a one-of-a-kind company like SeaDream. For me, this feels like coming home. I am returning to my roots in cruising, in a company with huge potential for further growth,” Tarnowski said.
“For me, the joy of cruising is in yachting. Small ship experiences where the crew know your name and your favourite drink on the first day. Nothing can match that unique experience,” Tarnowski said.
Kari is a graduate of Vanderbilt University and resides in south Florida with her two sons. She will start at SeaDream on 12th February and report directly to Andreas Brynestad.
Tarnowski’s appointment is the latest in a series of senior appointments including Bob Becker as VP Guest Development, Mark Schmitt as Sales Director for the UK and Ireland and Rune Thomas Ege as SVP Communications.
“Welcoming Kari to SeaDream Yacht Club is a testament to our dedication to assembling a team of industry experts who share a collective commitment to elevating the standards of luxury cruising. Kari joins us at a time of growth, and her extensive experience aligns perfectly with our vision,” said Brynestad.
Family owned and operated, SeaDream Yacht Club founded modern yacht cruising in 2001. Today, the boutique luxury cruise line offers distinct yachting adventures in the Caribbean, Europe and Mediterranean on two small, newly upgraded yachts. With a 1:1 crew-to-guest ratio, guests can enjoy unprecedented service, unique all-inclusive culinary experiences and included activities such as watersports directly from the yachts.
For further information call SeaDream Yacht Club on 0800 058 4818 or visit www.seadream.com
