Africa and Latin America bespoke specialist Rainbow has launched its new Latin America brochure, landing with key travel agents this week and also available to view online. Designed to help travel agents and clients plan their tailor-made holidays to Latin America, the new brochure aims to be an initial ‘go-to’ for all Latin America enquiries and the perfect tool to work through with clients, offering inspiration of where to go and when, as well as destination details to help narrow down ideas as initial research.
With the brand’s core belief being that well-managed tourism is a force for good, the brochure leads with Rainbow’s commitment to responsible travel, including detail on the partners with whom they work together to create a positive environmental and social impact throughout Latin America. The brand’s partnership with Positive Planet, which is guiding Rainbow, and the other brands within the ITC Group, to measure its carbon emissions and develop a reduction strategy as part of its journey towards net zero, is also detailed, as are specific projects such as a donation from every booking given to the LATA Foundation, helping to fund initiatives across Latin America.
Within each destination section, the expert Rainbow team has highlighted activities of what to do and where, as well as some outstanding and characterful accommodation options to help plan a unique trip. Sample itineraries provide inspiration and suggested routes, with Rainbow’s expert team then able to tailor to each individual client’s interests and preferences, creating the best trip, at the desired budget.
Sixteen destinations across Latin America feature, including top sellers Costa Rica, Peru, Chile and Argentina, alongside expertly curated itineraries in the likes of Guatemala, Brazil, Columbia and Ecuador and the Galapagos. For each destination, there’s a travel guide and outline itineraries to give ideas on how best to explore, as well as highlight activities and excursion ideas. ‘Top tips’ for each destination offer personal insight from the team, such as advice not to miss bartering at the vibrant Chichicastenango Market when in Guatemala, or how to spot giant river otters on a luxurious Amazon cruise.
Jack Brooker, Latin American Product & Travel Specialist comments,
“Latin America is a large and vibrant destination, offering so many reasons to visit that it can be initially overwhelming, especially for first time visitors, to decide where to start. While each Rainbow holiday is uniquely tailormade for each of our guests, our aim is that this brochure helps both the client, and the travel agent, to narrow down which destination might best suit, and to offer exciting suggestions to inspire and help plan a trip of a lifetime”.
The new brochure can be viewed online at rainbowtours.co.uk/brochures, where there’s also a link to order print copies.
Agents can also access assets including Rainbow’s images and itineraries for marketing purposes by logging on to ITC’s free online toolkit at https://toolkit.itc-uk.com/
