New Trade Marketing Managerial Role at Regent Seven Seas

In a move underlining what it says is its commitment to the UK market, Regent Seven Seas Cruises has created a brand new position of Trade Marketing Manager, International

The luxury cruise line has also made a number of promotions to its Southampton-based Sales and Marketing teams.

Sam Deadman takes up the new role, returning to Regent Seven Seas having previously worked for the company from 2011 to 2016.

As Trade Marketing Manager, International, she will be responsible for all activities relating to travel trade engagement, working closely with Regent’s sales department.

“I am delighted to be back in the cruise industry, it’s a very special sector of travel and has some of the most talented travel professionals,” said Sam Deadman, Trade Marketing Manager, International. “We have some big plans to increase engagement with the travel trade with the aim of increasing Regent’s brand awareness and the number of luxury partners we work with.”

The ultra-luxury, all-inclusive cruise line has also made a number of promotions in its Southampton office.

Paul Beale, has been promoted from Head of Sales UK, to Senior Director of Sales UK, while Ed Lang has been promoted to Senior Tour Operators and Groups Manager. Caroline Smith was also promoted to Senior Director, International Marketing, having built a world-class marketing team who’s remit encompasses all markets outside of North America.

“Regent Seven Seas Cruises is a company that recognises and rewards its employees for their hard work, and I am thrilled that we can celebrate Caroline, Ed and Paul’s successes with these well-deserved promotions,” said Graham Sadler, Managing Director, Regent Seven Seas Cruises.

“I am also delighted to be working with Sam again, and am very excited at the prospect of increasing our engagement with the travel trade. With the launch of Seven Seas Splendor on the horizon it’s really important for us to tell them of the benefits of working with Regent, not least because we offer some of the highest commission margins in the cruise industry.”