The online cruise booking company reports a 200% rise in sales as well as having more bookings in a month than its entire first year.
My Kind of Cruise allows consumers to search, compare and book their cruise holidays in one place online.
In response to growing demand and required support, My Kind of Cruise launched their home-working division in 2025 allowing customers to access support when booking their cruise holiday.
Sefton Monk, My Kind of Cruise CEO, said, “Although we thought our online bookings might have dipped when we launched homeworking, it has actually created a brand-new market for us. Our customers appreciate our homeworking team’s support and expertise.”
Sefton Monk talks on what is selling well for My Kind of Cruise: “Florida is one the most popular departure locations with Gen-Z and Millennials; they prefer to book flights for themselves to get a better deal and be more in-control. Our Gen X and older customers prefer a packaged holiday either by us or directly from the cruise line. Southampton is a super strong port for us with all demographics, followed by Barcelona. And our most popular destinations are the Mediterranean, Canaries and Norway.”
