The World Travel & Tourism Council (WTTC) has welcomed the Malta Tourism Authority as a Destination Partner, strengthening collaboration with one of Europe’s most dynamic tourism destinations and the host of WTTC’s Global Summit 2026 in Valletta.
The Malta Tourism Authority plays a key role in supporting the country’s tourism industry. The MTA works closely with government, industry partners, local communities, and international stakeholders to help tourism drive economic growth while protecting Malta’s cultural heritage.
The partnership comes at a significant moment as Malta prepares to host WTTC’s Global Summit in Valletta from 7–9 October 2026, bringing together CEOs, ministers, investors, and tourism leaders from around the world to discuss the future of Travel & Tourism.
Jo Etienne Abela, Minister for Tourism, said:
“Malta’s partnership with the World Travel & Tourism Council comes at an important moment for our tourism sector and for our country as we prepare to welcome the world to Valletta for the 2026 Global Summit. This Destination Partnership strengthens Malta’s engagement with leading voices in the global tourism industry and provides an important platform to share our experience, while also learning from international partners and identifying new opportunities for sustainable growth. We want Malta to remain a destination that offers quality, authenticity and memorable experiences, while ensuring that tourism continues to create value for our economy, our communities and future generations. Hosting the WTTC Global Summit is a recognition of Malta’s growing role on the international tourism stage, and we look forward to using this opportunity to showcase the very best of the Maltese Islands and our vision for the future of tourism.”
Gloria Guevara, WTTC President & CEO, said:
“We are delighted to welcome the Malta Tourism Authority as a Destination Partner at a particularly exciting time for the destination. As Malta prepares to host WTTC’s Global Summit in Valletta, it will have the opportunity to showcase its unique heritage, hospitality, and vision for sustainable growth to industry leaders from around the world. We look forward to working together to highlight Malta’s position as one of Europe’s most compelling tourism destinations.”
