Twenty-two (22) American travel agents have been exploring Northern Ireland recently – as guests of Tourism Ireland and Luxury Gold (part of The Travel Corporation). They visited Strangford Lough, Belfast, Londonderry and the Causeway Coastal Route, as well as, Dublin, Mayo and Galway.
The travel advisors are all specialists in luxury travel and are members of high-profile travel agent networks like Virtuoso, Travel Leaders and Signature Travel Network. They design unique, luxury travel itineraries for their US clients. The aim of the visit was to familiarise them with Northern Ireland and our superb luxury tourism offering, so that when they return home, they will be better informed and more enthusiastic than ever about the island of Ireland when advising their clients about planning and booking their holidays here.
The group’s action-packed itinerary included Tracey’s Farmhouse Kitchen, Strangford Lough, Titanic Belfast, the walled city of Derry and the Giant’s Causeway. The group also visited Guinness Storehouse, EPIC The Irish Emigration Museum, the Little Museum of Dublin and Ashford Castle.
Alison Metcalfe, Tourism Ireland’s Head of North America, said: “Tourism Ireland was delighted to work with Luxury Gold, to invite this group of specialist luxury travel agents to visit Northern Ireland, to experience at first-hand some of our luxury tourism offering, including our boutique hotels and high-end resorts. Seeing is believing – and our aim is that when they return home, they will be even more enthusiastic about the destination, helping to secure a greater share of their business for the island of Ireland in 2023 and beyond.”
