InteleTravel has acquired UK-based Tickitto, a platform providing tickets to live events and experiences globally, including Premier League football matches, Formula 1 races and concerts.
The deal for the Application Programming Interface (API) platform will enable InteleTravel’s UK and Ireland advisors to offer their customers holidays that include tickets to exclusive and live events.
The purchase, for an undisclosed sum, is InteleTravel’s fourth acquisition in two years following deals for corporate travel alliance Hickory Global Partners, meetings and industry agency MGME and bespoke long-haul tour operator Major Travel.
Tickitto allows businesses to tap into more than £49 billion worth of tickets for a wide range of experiences – from concerts and theatre shows to sports events and unique local activities
Hickory and MGME will also be able to offer corporate clients sought-after VIP sports tickets and show experiences.
As with previous acquisitions, Tickitto and its current team, including chief executive officer (CEO) and founder Dana Lattouf, will continue to operate as an independent brand under the InteleTravel umbrella.
InteleTravel CEO James Ferrara said:
“Our analysis shows that 1 in 10 travel bookings are related to a live event, concert or sporting event and these tickets are part of thousands of additional pounds in spend. We believe that 2025 will continue to see a rise in ‘eventcations’ and be as much about the unique moments people are seeking as the destinations they want to visit.
“With Tickitto now under the InteleTravel umbrella, we can take advantage of our packaging ability through our supply partners, our technology and our investment in Major Travel, to offer more value and a richer experience to our customers and increase profits for our advisors and our companies.”