Destination Marketing Firm Expands into Northern Ireland and Scotland

They will be staffed by highly experienced marketing and travel trade personnel to allow Cellet to work strategically with the travel trade and national media

Cellet Marketing and Public Relations, the Oxfordshire-based boutique marketing and public relations firm had announced that it is expanding into Scotland and Ireland, with the opening of its first regional offices in Glasgow and Belfast. They will be staffed by highly experienced marketing and travel trade personnel to allow Cellet to work strategically with the travel trade and national media in these markets and expand its network of brand partners and collaborators.

Yolanda Fletcher, Cellet’s Managing Director, commented,

“Over the past few years, the numbers of Scottish and Irish holidaymakers travelling to the USA has steadily increased. We have always worked closely in these areas but to develop their full potential, for our clients, and to better serve our partners and the travelling public in Scotland and Ireland, we felt it was important to have offices there, run by local people who understand their needs and expectations”.

Cellet has recruited Lynsey Lamont, Account Manager, to manage its operations in Ireland. Lynsey has a wealth of experience working in the travel industry, primarily in business development roles across the airline, tour operator and travel agency sectors. She holds a bachelor’s degree in Tourism Business Management and has a passion to continually develop her knowledge and build on her skills within the industry. In 2018, while working for Emirates Airline, Lynsey won the Northern Ireland Travel Representative of The Year award, voted for by her peers, the Northern Irish travel trade. Furthermore, she values the relationships she has built throughout her career to date and looks forward to developing these relationships further whilst creating new ones in her role at Cellet.

Lynsey said:

“I am delighted to be joining the team at Cellet. Having the opportunity to work on behalf of their fantastic clients is a privilege! I am keen to get the ball rolling and introduce and educate our trade and media partners to the great destinations that we have to offer across the USA.”

Gary Fletcher, Account Director, who has worked at Cellet for five years, will head up the Glasgow office. He said:

“Cellet recognises the importance of all the component parts of the United Kingdom and their unique demands in order to work effectively across all the relevant markets. I am delighted to be in the central belt of Scotland and having the opportunity to deal face to face with some of the most innovative and dynamic organisations and individuals in the travel industry”.

Cellet’s client list includes the US state of Michigan, Amelia Island in Florida, Great Lakes USA, the Port of Seattle Washington State, Missouri, the city of Detroit, Michigan and the cities of Cleveland and Columbus, Ohio,  and the Mall of America in Bloomington, Minnesota.

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