Fiona has joined from the airline’s oneworld partner, American Airlines and will be responsible for Cathay Pacific’s sales and distribution in the Republic of Ireland, with an aim to differentiate the airline’s products in the Irish market, strengthen travel agent partnerships and grow revenue streams.
Fiona joins at an exciting time for the airline, with Cathay Pacific revealing its new brand promise “Move Beyond” earlier this month – a call to action to move people forward in life, through the airline’s ability to connect with meaningful people, places and experiences.
Fiona says that Cathay Pacific is actively moving beyond for its customers by bringing personal recognition and a sense of care and reliability to the whole travel experience. She comments: “Cathay Pacific has an exceptional product proposition in the Irish market. Not only are we one of the only airlines to operate the state-of-the-art Airbus A350 into Dublin – the newest aircraft in our fleet, we are also the only airline flying east to offer a superlative Premium Economy Class product.”
Cathay Pacific’s four-times-weekly flight from Dublin to Hong Kong offers a convenient schedule to maximise passengers’ business day in Hong Kong, arriving at 7am in the morning.
Fiona says: “The schedule is of huge benefit to passengers from Ireland. Cathay Pacific’s flight lands at 7am, leaving a whole day for passengers to choose from a wide range of transiting flights from our award-winning hub in Hong Kong, to more than 80 other destinations in the Far East and Down Under.”
Bringing 18 years of airline experience with her, Fiona continues: “I love every minute of being in the aviation industry. My career started in the operations before I moved across to sales. I hope that my breadth of knowledge will prove beneficial to this role. I look forward to getting out and seeing all my industry friends and clients very soon.”