AmaWaterways have announced the growth of their sales team in a bid to help foster strong engagement with trade partners, and strengthen their presence within the travel trade.
To support this growth, the cruise line is introducing a new team structure. Team members are set to move into newly created strategic roles, with two new regional Business Development Managers set to be recruited.
From the 1st of April, the AmaWaterways sales team will change as follows:
- Anna Borrer – Currently holding the position of Business Development Manager for Southeast, Anna will take on the role of Business Development Manager, Key Accounts UK.
- Rachel Simon and Joanne Smithies – Rachel, who is currently Business Development Manager for Southwest, Midlands and Wales, and Joanne who is currently Business Development Manager for North of England, will both move into a Strategic Account Manager roles, focusing on building strong, long-term partnerships with AmaWaterways’ major accounts.
- Katrina Latimer – Katrina, currently Business Development Manager for Northeast England, Scotland & Ireland, will also move into a Strategic Account Manager role with a focus on Retail and Consortia Head Offices
Speaking on the changes and new recruitment, Andrea Stafford, Sales Director of UK & Europe, stated, ““Our engagement with the travel trade is a top priority, and we’re constantly looking at ways to deliver the highest level of service, just as we do across our fleet.”
“These moves are not only great opportunities for our sales team to broaden their reach and develop professionally, but also a way for AmaWaterways to better connect with key markets and drive business growth. We’re excited to recruit the very best sales talent to join us as we continue to expand our product offering.”
