WTTC Reveals Travel’s ‘New Normal’

The World Travel & Tourism Council (WTTC) has unveiled the second phase of measures to encourage the return of travel in the 'new normal'

The World Travel & Tourism Council (WTTC) has unveiled the second phase of measures to encourage the return of travel in the ‘new normal’.

The latest protocols aim to provide consistency to destinations and countries as well as guidance to travel providers, airlines, airports, operators, and travellers, about the new approach to health and hygiene in the post COVID-19 world.

Gloria Guevara, WTTC President and CEO, said: “For the first time ever, the global private sector has rallied around our Safe Travels protocols which will create the consistency needed to allow a re-invigorated travel and tourism sector re-open for business.

“Among the most important of these measures are those which will enable the aviation sector to take-off. Aviation’s return is critical to help repower the global economic recovery.

“WTTC aviation protocols were created in close collaboration with ACI and IATA. We thank their leaders Angela Gittens and Alexandre de Juniac for their guidance, as it is vital we restore consumer confidence to get people travelling and flying safely.

“The expertise from large and small tour operators, contributed to define the new experience via tour operators and visiting event venues again, was defined in coordination of experts from this segment, through these robust global measures which have been embraced by businesses around the world.”

Alexandre de Juniac, IATA Director General and CEO said: “Covid-19 is a gamechanger for the travel and tourism sector, requiring us to enhance our approach to health and safety to protect our travellers and workforce. Aviation is the business of freedom and it is vital to enable its restart on a safe basis.”

Earlier this week, WTTC’s unveiled its landmark new global safety stamp to encourage safe travels and the reopening of the travel and tourism sector.

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