Visitors and page views on nitravelnews.com have continued to rise throughout the first half of 2020 – in no small part to our dedicated coverage of the COVID-19 crisis and our commitment to supporting the travel and tourism industry.
At the height of the global lockdown NI Travel News gave tourist boards, tour operators, airlines, hotels and travel agencies a much-needed platform, guiding the public and travel trade through the stormy seas of scaremongering false information and click-bait stories by providing accurate and factual information that can be relied upon.
The digital hub of NI Travel News is at the centre of all breaking industry news and the increase in users and page views clear to see:
- 2019 January to May unique users: 55,000
- 2020 January to May unique users: 160,000
That’s almost a 200%+ year on year increase!
- 2019 January to May page views: 145,000
- 2020 January to May page views: 282,000
That’s a 95% year on year increase!
- 68% of the visits to the website have been from brand new users!
Want to know where the visitors live?
- 39% of all users live here in Northern Ireland
- 31% of all users live in mainland Great Britain
- 30% of all users make up the Rest of the World
And 20% of the overall audience is from the USA, Spain and the Republic of Ireland.
Two thirds of the overall audience is female, one third is male – while approximately 40% of the total visits come from people aged 55+.
NI Travel News will continue to be at the forefront of all travel and tourism news, especially over the coming weeks and months as the travel and tourism industry starts to recover from this extremely difficult period.
You can also stay in touch with us via our social media channels – facebook, twitter, instagram and linkedin.
And if you would like to know how we can help your business – hitting that target market for you – with the advertising options throughout our website, please contact patrick@nitravelnews.com.
We are getting there. When we have mountains to face and obstacles to overcome, we do it together! We’ve been closed in, locked down and kept from seeing the people we love… but it hasn’t been for nothing, and it won’t be forever!
Keep the dreams alive for your future adventures and remember – Some of your favourite memories are yet to be made! We are with you every step of the journey.
We are stronger together.
The Team at NI Travel News
