Four luxury travel buyers from the Middle East have been exploring Northern Ireland – as guests of Tourism Ireland and Tourism NI.
The travel professionals – all specialists in luxury travel – design unique, luxury travel itineraries for their high net-worth Emiratis and Middle Eastern clients. The aim of the visit is to familiarise them with Northern Ireland and our superb luxury tourism offering, so that when they return home, they will be better informed and more enthusiastic than ever about the destination when advising their clients about planning and booking their holidays here.
The group’s busy itinerary included the Game of Thrones Studio Tour, Hillsborough Castle, a master distiller’s whiskey experience at the Culloden Hotel and lunch at Killeavy Castle.
Aisling McDermott, Tourism Ireland’s Manager Middle East & Asia, said:
“Tourism Ireland was delighted to invite this group of luxury travel buyers to visit Northern Ireland, to experience at first-hand some of our luxury tourism offering, including our boutique hotels and luxury resorts. Seeing is believing – and our aim is that when they return home, they will be even more enthusiastic about the destination, helping to secure a greater share of their business for Northern Ireland in 2023 and beyond.”