Hilton Ramps Up Plans For Ireland Expansion Including New Belfast Property

Looking ahead, Hilton is set to debut another brand in Northern Ireland

Hilton has unveiled plans to expand its presence in Ireland with a range of signings, openings and brand debuts, marking a significant step in its growth on its existing portfolio of eight hotels across six brands.

An expanded presence across Northern Ireland is expected, with a number of landmark projects spanning multiple brands. In Portrush, Hilton celebrated the one-year anniversary since the opening of The Marcus Portrush, Tapestry Collection by Hilton, which marked the brand debut of Tapestry Collection in Northern Ireland. It also expanded its DoubleTree portfolio through the signings of DoubleTree by Hilton Belfast City Ten Square and DoubleTree by Hilton Derry‑Londonderry.

Looking ahead, Hilton is set to debut another brand in Northern Ireland – Tempo by Hilton Belfast City Centre. Expected to be the first Tempo by Hilton opening outside of the United States, the 144-room lifestyle hotel will bring Hilton’s wellness-focused brand to international markets for the first time, representing a significant milestone in the brand’s global growth strategy.

The growth is boosted by an agreement to bring DoubleTree by Hilton to Ireland with the conversion of a 156-room hotel in Ashbourne, near Dublin. Expected to open as DoubleTree by Hilton Ashbourne in early 2027, the hotel will undergo a comprehensive refurbishment, including upgrades to guest rooms, public spaces, restaurants and bars. Located 25 minutes from Dublin Airport, the property is well placed for business and leisure demand, further strengthening Hilton’s presence in Greater Dublin.

Richard Mc Dermott, proprietor of DoubleTree by Hilton Ashbourne, said: “Partnering with Hilton marks an exciting next step for the hotel. Alongside a refreshed guest experience, it will help create employment opportunities and deliver long-term value for the local area. Backed by Hilton’s commercial strength and global loyalty programme, we’re confident the hotel will become a go-to destination for guests visiting Dublin and beyond.”

The signing follows the opening of Home2 Suites by Hilton Dublin City Centre, marking the brand’s European debut. The 290-suite property introduces Hilton’s fast-growing extended-stay concept to the region, offering apartment-style accommodation designed for both short and longer stays.

Paul Blackmore, vice president, development, UK & Ireland, Hilton, said: “Ireland’s enduring appeal makes it an attractive market for Hilton, with strong demand in cities and across the regions. The opening of Home2 Suites, alongside new signings including DoubleTree by Hilton Ashbourne, and continued expansion of brands such as Tapestry Collection by Hilton, underlines our confidence in the country. We remain focused on expanding our footprint and working with owners and partners to bring the right brands to the right locations while supporting tourism and long-term investment.”

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