Independent family-owned coach holiday group, Daish’s Holidays has witnessed a hugely successful start to 2023, achieving a 44 per cent increase in January bookings immediately following the Christmas period compared to last year.
This follows the group’s best-ever Christmas during its 44-year history, where hotel occupancy across its 12-strong hotel chain was up by 21 per cent compared to Christmas 2021. Figures released by Daish’s Holidays support a recent survey* stating that the percentage of people who will choose a staycation in 2023 has more than tripled, rising from just 12 per cent to a huge 41 per cent.
Paul Harper, commercial director at Daish’s Holidays, says: “The booking figures we have seen in recent months are extremely encouraging and could highlight that the UK travel and tourism is thriving once again following being hit hard by the pandemic. These are all encouraging signs and we are witnessing that our occupancy is on the up.
“We have offered self-drive and coach trip breaks to our portfolio of hotels across England and Wales for decades and have excellent customer loyalty, with the vast majority of visitors returning to our hotels year after year. We offer a great choice of accommodation at some of the UK’s best locations with great entertainment, all at value for money prices – the ideal combination in the current economic climate.”
For more information, visit www.daishs.com
