Celebrity Cruises Reports Strong Demand for its Luxury Staycations at Sea

Travellers keen to return to cruising as earlier itineraries prove popular with Suites and The Retreat a firm favourite as guests invest in time with loved ones

Celebrity Cruises have announced a phenomenal response to its first ever UK coastal holiday offering this summer. Opening for sale earlier this week, luxury staycations onboard newly revolutionised Celebrity Silhouette are experiencing great demand, with upper suite categories in vogue as holidaymakers look to make the most of their precious time away.

Sailing out of Southampton from 3 July, Celebrity Silhouette’s first itineraries in particular are proving popular as travellers are eager for a return to holidays at sea.

Also trending heavily this summer are the ship’s Kelly Hoppen-designed suites and private sanctuary, The Retreat, offering the ultimate in effortless luxury. Penthouse Suites, boasting a master bedroom, bathroom, dining area, terrace, private hot tub and butler service, are a leading choice, as guests can relax, knowing that every tiny detail is taken care of.

In addition to stunningly reimagined staterooms and suites, guests will be able to experience all the things they’ve been looking forward to – whether that’s having a fresh towel handed to them as they make their way to the pool or finally being able to leave the cooking to someone else and enjoy culinary delights that look as good as they taste – but with the unique twist of being at sea.

Jo Rzymowska, Vice President & Managing Director EMEA, Celebrity Cruises said: “We’ve seen extraordinary demand so far for bookings for Celebrity Silhouette, particularly our first cruises out of Southampton, as holidaymakers are just as keen for a return to cruising as we are. The popularity of Silhouette’s revitalised suites combined with the unique appeal of The Retreat is proving an enticing proposition as family and friends reunite to really make the most of a luxury staycation this summer.
“With additional summer sailings opening on Silhouette from Monday 12th April, there is even more choice for our British guests this summer, and we can’t wait to welcome them back onboard.”

As the new sailings opened this week, Celebrity Cruises has seen huge support from travel partners, crediting the opportunity to pre-register customer interest as a key driver for success.  In addition, fast communication with sales and trade services teams has been widely advocated as Celebrity’s Live Chat function continues to offer responses in real time.

Incentives and resources made available to support agents in selling a new luxury staycation with Celebrity this summer include £20 Celebrity Rewards points on every booking, a dedicated marketing toolkit on the Revolutionised Celebrity Silhouette, available on Celebrity Central, and double Captain’s Club loyalty points for guests.

Fresh from her recent multi-million pound makeover and offering the brand’s new Always Included programme for the first time, Celebrity Silhouette provides an unparalleled experience at sea this summer. Guests can feel reassured that everything is taken care of, allowing more time to relax, reconnect and celebrate all those special moments with friends and family.

Celebrity Silhouette will embark on a series of six- to eight-night itineraries around Britain’s coastline. Guests will have the chance to explore the Jurassic Coastline from Portland, discover the bustling Scottish cities and stunning highlands from Inverness, Kirkwall and Glasgow, uncover the rich history of Belfast, plus immerse themselves in the creative and cultural hub of Liverpool, home of the Beatles!

And, because Celebrity Cruises believes holidays should be effortless from start to finish, Wi-Fi, drinks and service charges are now ‘Always Included’SM in every purchase, bringing that wonderful feeling of ‘everything is taken care of’ to life.

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