American lifestyle brand Tommy Bahama has announced its new resort concept, the Tommy Bahama Miramonte Resort & Spa in Indian Wells, Greater Palm Springs. For 30 years, Tommy Bahama has brought the resort lifestyle to its customers through a wide range of products, combined with hospitality in its retail stores, bars and restaurants. This expertise has uniquely positioned the authentic lifestyle brand to cross over into the resort business.
The Tommy Bahama Miramonte Resort & Spa will offer 215 rooms and 23 suites; an indoor/outdoor restaurant and bar; 35,000 square feet of meeting and event space; three resort pools; and signature treatments at a 12,000-square-foot spa. The entire property will receive the Tommy Bahama design aesthetic.
Tommy Bahama is partnering with Lowe to bring the concept to life, a US commercial and hospitality real estate investment company and operator that’s been operating in the Coachella Valley for 50 years. CoralTree Hospitality, a wholly owned subsidiary of Lowe, will continue to manage the property, with Tommy Bahama’s parent company, Oxford Industries, Inc..
“This is a natural progression of the Tommy Bahama brand,” said Doug Wood, CEO of Tommy Bahama. “We have been talking about the idea of a Tommy Bahama resort for decades and believe that our brand’s aesthetic, successful $100 million food and beverage business and guest feedback support our brand’s evolution into new areas of the hospitality industry. The Tommy Bahama Miramonte Resort & Spa is a great way for us to extend our brand and give our guests the resort experience they are looking for.”
Tommy Bahama had been in talks with Lowe for several years regarding the Miramonte property. Following more than a decade of involvement with the Resort, Lowe purchased Miramonte in 2020 and invested capital to restore the property, including creating the signature Olive Grove outdoor lounge and dining area. For the final phase of the renovation, Lowe will infuse the Tommy Bahama lifestyle and design aesthetic into the Resort, re-imagining the public spaces, debuting a new concept restaurant, transforming the bar experience and opening a retail boutique.
Tommy Bahama has a well-established presence in the Coachella Valley. The Tommy Bahama Restaurant, Bar and Store in Palm Desert opened in 1998 followed by the Tommy Bahama Marlin Bar and store in Palm Springs in 2018.
