Tourism plays a vital role in the country’s economy, with the North West region alone attracting around three million visitors each year.
But figures are declining. In 2018, there was a 15% drop in yearly expenditure whilst visitor numbers and the average length of holidays also fell in the region.
It represents the first drop in visitors since 2012.
At the Liberal Democrat party conference in Bournemouth (16/09/2019), the Lib Dems committed to a series of plans to benefit communities up and down the country, particularly in the North.
Speaking in favour, North West Liberal Democrat MEP Jane Brophy said: “Tourism is the lifeblood of the UK economy, and the North West welcomes people from around the world every year to beloved holiday destinations like Blackpool and the Lake District.
“It’s absolutely vital we keep the North as the capital of Britain’s tourism industry.
“These plans will ensure Northern destinations and attractions benefit from improved transport links, reduced VAT rates, increased regional marketing and, critically, a re-balancing of the London-obsessed economy.
“No matter the Brexit distractions from Labour and the Tories, the North West has so much to offer, and the world needs to see it!”