US Destinations Notch Up Online Hits

The latest quarterly analysis of UK consumer online search data in relation to hotels, suggests those in long-haul destinations, in particular New York, Orlando and Las Vegas, are proving popular with searchers.

The research, ‘Hotel Sector Report June 2010’, by Greenlight, a leading independent search and social marketing and consulting technology firm, found 2.1 million of the 10 million UK consumer internet searches for hotels in June were for lodgings located in long-haul destinations, an 11 per cent increase on March levels.