Monday, November 20, 2017
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ABTA Re-Launches Make Holidays Greener Campaign

Make Holidays Greener, the annual campaign led by ABTA in partnership with Travelife for Hotels and Accommodations is returning for the summer.

Launching at the weekend, the campaign will run throughout the summer until the end of August.

Holidaymakers are being encouraged to make a sustainable holiday pledge before they travel. The 15 sustainable pledges cover all aspects of a holiday from taking care of the local environment to supporting local communities in holiday destinations and include simple actions like eating local food to saying no to plastic. There is also the option to design your own. By making a pledge, holidaymakers will be entered into a prize draw to win a GoPro camera.

Make Holidays Greener is about encouraging all holidaymakers, travellers and tourists to take positive social and environmental action whilst on holiday. Last year, over 700 sustainable holiday pledges were made. Recycling water bottles, reusing hotel towels and using local transport were among the most popular pledges. In addition, almost 2,000 people collected over 6,000kg of rubbish as part of 125 beach cleans in 23 countries.

Throughout the summer, the travel industry will also be making Greener Holiday pledges, such as running beach cleans in popular holiday resorts to support the campaign. Details of these will be shared on ABTA and Travelife's social media channels.

Nikki White, Director of Destinations & Sustainability, ABTA said: “Taking positive social and environmental actions whilst on holiday, not only contributes to you having a great holiday, but also help to ensure your chosen destination is looked after. Simple steps like making a sustainable holiday pledge can really add up and make a difference. I would encourage all holidaymakers to join in with Make Holidays Greener.”

Pledges can be made at

The 15 holiday pledges are:

1. Holiday clean up

2. Eat local – drink local

3. Buy local souvenirs

4. Talk to the locals

5. Respect local customs

6. Reduce, re-use, recycle

7. No to plastic

8. Carbon offset

9. Local transport

10. Switch me off

11. Every drop counts

12. Protect children

13. Tell the world

14. Look for the Travelife logo

15. Free choice



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